Do you need to know how to boost sales in a small business? We have uncovered some great ways to increase your sales revenue without spending a lot of money.
Small businesses often have big dreams but often not large marketing budgets. Learn how to boost sales in a sale business with these 10 proven strategies.
1. Find New Customers Without All The Stress
If you are a small to medium sized business, chances are you are on a limited marketing budget. We have some great ideas on how you can use social media and your website to generate more customers for your business. Check out our previous blog posts 8 Effective Ways to Get More Clients (and Keep Them) and The 9 Rules of an Effective Lead Generation Website to learn more.
2. Uncover the Ways to Advertise Without Breaking the Bank
Promoting your business is an investment of time, energy, and money. But that doesn’t mean you need to spend a fortune when marketing your business. Our blog post 20 Free or Low Cost Business Advertising Tips has some great ideas to try if you need to advertise on a limited budget.
3. Leverage Cost-Effective PPC Advertising
If your business has the budget for PPC (pay per click, or search engine advertising) is a great way to promote any business. To discover how to boost sales in a sale business using PPC advertising you need to make sure you are avoiding the most common pitfalls. Read our blog post 5 PPC Advertising Mistakes That Could Be Costing You Money for more information.
4. Use Online Forms and Surveys to Nurture Leads
Online forms and surveys are a great way to capture the contact information for new customers. Offer in-person and web-based events like webinars and seminars, or offer premium marketing content like case studies and guides if they submit their contact information. Surveys can be used to determine customer preferences and possible up-sell or cross-sell opportunities for drip email marketing.
5. Optimize Your Sales Opportunities the Right Way
You can’t rush perfection – or the sales process. Remember to do testing to optimize your website and email marketing efforts. But if you haven’t done testing before remember that you if you want to learn how to boost sales in a small business, you need to establish baseline data first. Then try, try again. Sometimes it takes a while to find a good mix that works well so don’t give up and keep trying.
Boost the effectiveness of your sales and marketing efforts with our easy-to-use follow up software! Blitz is reasonably priced, and is packed with the tools your company needs! Schedule a free demo and we’ll show you how our software can increase efficiency and improve sales at your company!
6. Use Transaction Models to Better Understand the Customer Experience
Marty Zwilling from Startup Professionals offers some great tips in his article, 9 Transaction Models Shape Your Customer Experience. If you try to be something to everyone you will likely end up being nothing to nobody. That article will help you learn how to use transaction models to better understand your customers and grow your business.
7. Establish SMART Business Goals
Creating and sticking to reasonable and strong small business goals can mean the difference between success and failure. If you want to uncover the secret of how to boost sales in a sale business, then you read to need the introduction to SMART goals from Medium .
8. Increase Your Staff’s Effectiveness
When looking to uncover how to boost sales in a small business, a good place to look is your sales and marketing processes. If you aren’t already using the power of Blitz to help grow your small business, what are you waiting for?! Contact us today to schedule a demo or for your free trial!
9. Cross-Sell and Up-Sell to Your Existing Customers
By now you should already be actively using Blitz to track your sales and marketing activities. Use that valuable customer data to offer your customers a special offer on a new product or service. Alternatively, you can offer your customers a special discount on new version of the product they have already purchased. This can be a great way to increase sales revenue.
10. Offer Special Deals During the Holiday Season
The months of November and December are an ideal time to discover how to increase sales in a small business. While it may only be August (at the time of this article’s publication) now’s the time to finalize your marketing strategy for the holiday season, so you can be sure to end your year on a high note.
Could your business use more sales revenue? Blitz can help to nurture relationships and win more customers with automated sales follow up! Contact us today to schedule a free demo and we’ll discuss with you how easy it is to get started!
What do you still need to know about how to boost sales in a small business? Share your feedback or post your questions in the comments below!