B2B lead generation used to be relatively straightforward before the advent of COVID-19, but since then, the sales and marketing processes have been adversely disrupted. Things are never going to be the same again, so businesses have to think outside of the box and...

This is Why You Need to Be Lead Nurturing Today for New Customers Tomorrow In sales, it’s easy for leads to fall through the cracks and quickly become forgotten, especially when you’re busy closing deals daily. What does this mean for you? This means that even though...

Are you looking for ways to overcome objections in insurance sales? Working in the insurance field often means you have to overcome objections from your sales leads. Truth be told, some people consider those who overcome objections have some sort of superpower....

Use email marketing lead nurturing to increase sales and improve communication. For your sales team – not just your marketing staff – lead nurturing can be powerful when it’s done right.  Lead nurturing can help your business to engage leads and prospects in a way...

Reviving cold leads is made easier with these effective sales email templates. Because purchasing leads can be expensive, remember to use free online resources such as LinkedIn whenever you can. The directors and executive at companies are generally easy to find and...

  The sales process contains many moving parts.  Reps must be able to handle new leads, following up with recent quotes, cross selling to current customers, trying to win back past business, and more, simultaneously.  Dealing with potential clients at different...